Flavortown is Guy Fieri's name for the place where big, bold, over-the-top flavor lives. You won't find it on a map. It's a catchphrase, a state of mind and, by now, a whole community of fans who call themselves residents.
The Mayor of FlavortownGuy has said the name happened by accident. While filming Diners, Drive-Ins and Dives on Food Network, he looked at a pizza and said it looked like a manhole cover in Flavortown. He kept saying it, the crew noticed, and fans ran with it.
Guy Fieri. Fans gave him the title, and he has worn it proudly ever since. He likes to joke that his son Hunter got named the Prince of Flavortown, which technically outranks the mayor.
Anywhere the food is real and the flavor is turned all the way up. You can also eat at restaurants that carry the name, like Guy Fieri's Flavortown Sports Kitchen in Las Vegas, Flavortown Kitchen + Bar at the Newark and Phoenix airports, and Downtown Flavortown in Myrtle Beach and Pigeon Forge. See all the Flavortown restaurants.
Over the years Guy has shared a few tongue-in-cheek laws of Flavortown with fans. The spirit is simple: go big on flavor, share the good stuff, and always use a condiment.
There's no application. If you love big flavor, you're already in. Plenty of residents make it official with a shirt carrying one of Guy's slogans, like the Official Flavortown T-Shirt, Legalize Marinara or Praise the Lard.
Right here. flavortown.com is the official online store for Guy Fieri and Flavortown merch, and Guy's own website links here as his shop. Shop Guy Fieri T-shirts, Flavortown hoodies and trucker hats. Tees and hoodies are made to order in sizes S to 3XL, and every order comes with free returns. The store is run by 704 Shop.
